The client was a home based snack making duo of a mother and a daughter. They were an established set in their own locality slowly growing to become a bigger name in the industry or snacks. They wanted to symbolise growth as well as a soft feminine touch to their identity.
We used an elegant, easy to read font for the duo. Their identity was made keeping in mind that this venture, which was becoming a blooming success was started by a mother and a daughter. With an elegant font we fused a flower blooming, showcasing the touch of feminism and representing their strength in the logo.