From 2014 to 2020, NPR Design ran the personal brand of Sunjay Kapur, Managing Director of Sona Group: his website, blogs, social media content and management, and image management.
NPR Design, a Mumbai digital marketing agency, managed the personal brand of Sunjay Kapur, Managing Director of Sona Group, from 2014 to 2020. The engagement covered his personal website, blog writing, social media content and management, and image management, including a personal wordmark.
As Managing Director of Sona Group, Sunjay Kapur needed a personal presence online that stood on its own, separate from the company. That meant one consistent identity across his website, writing and social channels, maintained over years rather than a single launch.
A personal website built around his story, with About Me, Stories, Media and Get in Touch sections.
Long-form writing published under his name, giving his views and experience a permanent home.
Content creation and day-to-day management of his social channels.
A consistent visual identity, wordmark and photography direction across every touchpoint.
We designed a classic serif wordmark in his name. It carried across the website header, social profiles and collateral, so every touchpoint read as the same person.
A personal website with About Me, Stories, Media and Get in Touch sections
An ongoing blog programme published under his name
Social media content and management, 2014 to 2020
A personal wordmark and image management across all channels
