Leak score out of 100
Paste in your Google, Meta or LinkedIn Ads export. Get a 0 to 100 leak score across tracking, waste, creative fatigue and structure, plus the top leaks costing you money right now.
Leak score out of 100
Zero-conversion spend flagged
Frequency & CTR decay checked
Duplicate conversion rows found
Every number traces back to rows in your own file: a wasted-spend keyword, a duplicated conversion event, a fatigued ad. No account access, no API keys.
Duplicate conversion rows, mismatched tagging, signs your numbers can't be trusted.
Keywords or ad sets spending well above the median with zero conversions.
High frequency and decaying CTR on the same audience or search terms.
Quality Score, match-type mix, creative depth per ad set, the setup issues that inflate every other cost.
Pull a standard performance report from Google Ads or Meta Ads Manager. No login, no API access.
Everything runs in your browser. Nothing is sent to a server.
Score, dimension breakdown, top 3 leaks free. Unlock the rest with your email.
See your score before you spend
The audit your team can act on
It scores a pasted or uploaded Google Ads, Meta Ads or LinkedIn Ads export across four dimensions: Tracking (duplicate conversion rows), Waste (spend with zero conversions), Creative fatigue (frequency and CTR decay) and Structure (Quality Score, match type, creative depth). It returns a 0 to 100 score and the top leaks with estimated rupee impact.
Yes. The free snapshot needs only a CSV export, no login and no API access, and it runs entirely in your browser, nothing is uploaded to a server. The full issue-by-issue diagnosis unlocks with your name, company and email. A paid Leak Review and audit starts at ₹2,999.
Google Ads, Meta Ads and LinkedIn Ads. Each has its own required columns and a downloadable CSV template, shown under the tool once you pick a platform.
It's a diagnostic built from signals actually present in your export, not an official Google, Meta or LinkedIn score. Paid ad spend impact figures are estimates based on spend and conversion patterns in the rows you provide, meant to show direction and scale, not an audited figure.
You get every leak found, the estimated paid ad spend waste per issue and a total. From there you can book a 45-minute Leak Review call, where we prioritise fixes and, if it's a fit, scope a 90-day management proposal.
NPR Design, a digital marketing agency in Andheri West, Mumbai, running since 2008. The tool encodes the account-health checklist we run on client ad accounts. See our Performance Marketing service or the case studies.