18 years of running and fixing marketing for startups, SMEs and large corporations. I work alongside your in-house team, agency or freelancers to set the strategy, find where spend is leaking, and make every channel answerable to revenue.
Nitin P Raghani is an independent digital marketing and performance marketing consultant based in Andheri West, Mumbai. He founded NPR Design in 2008, has trained over 21,000 marketers since 2015, and advises businesses across India and abroad on Google, Meta and LinkedIn ads, analytics, B2B lead generation and AI search visibility.

Most clients already have people running their marketing. The consulting sits on top of that setup, so you keep your accounts, your team and your partners.
Monthly strategy and performance reviews, account walkthroughs, and on-call answers when a campaign stalls. Training where skills are thin.
Better briefs, proposal and media-plan reviews, agreed KPIs and a monthly review that asks the questions an agency would rather skip.
A single strategy, shared reporting and clear ownership, so separate freelancers for ads, SEO and content pull in the same direction.
Every engagement gets a written scope and a fixed fee before it starts. Ad spend is always separate and paid directly to the platforms.
A review of ad accounts, tracking, funnel, website and reporting. You get a prioritised fix list, estimated spend leakage and a walkthrough call with whoever runs the accounts.
Ongoing strategy, a monthly performance review and on-call guidance for the people already running your marketing, in-house or external.
Part-time senior leadership that owns the marketing plan, budget allocation and direction of the team or agency, until you are ready to hire full-time.
Selecting, briefing and holding external partners to account: RFPs, proposal reviews, KPI frameworks and monthly governance meetings.
Hands-on sessions for in-house teams on Google, Meta and LinkedIn ads, GA4 and attribution, B2B ABM and AI-led content, built around your own accounts.
Your goals, current setup and who runs your marketing today. About five minutes.
A free 30-minute call to understand the business and decide if consulting is the right fit.
Deliverables, timeline and a fixed fee. Nothing starts until you approve it.
Read-only access to accounts, then fixes, reviews and reporting on the agreed cadence.
Selected results from engagements led by Nitin and the NPR Design team.
Budget moved from broad awareness to product-led lead generation on Meta, LinkedIn and Google. 790 loan leads in six months.
A three-channel system reaching CFOs and finance directors at ICICI, HDFC, HSBC, EY and Capgemini.
CTR from 1.8% to 5% and 393K monthly organic sessions for India's algo trading platform.
ESG software ranked #3 for “ESG platform” with a combined search, paid and social engine.
A WhatsApp-first funnel across SEO, Google and Meta for an LED display manufacturer.
Google Business Profile, an organic calendar and lean paid media lifted location lookups by 192.7%.
Recommendations left on Nitin's LinkedIn profile by founders, CEOs, marketing leads and professionals he has trained.
I attended Nitin’s course on LinkedIn for Professionals. His thought process and approach to the topic was very unique. Unlike anyone who uses a lot of push marketing strategies, Nitin showed us how a pull marketing approach for a dentist can be used for our benefit and make us look all the more professional.
He focused on all things that make the difference for a qualified professional and laid emphasis on the small details that will give you a lot of visibility and credibility.
A course that I would surely recommend to professionals wanting to use LinkedIn for achieving their goals.
Nitin Sir is one of the best teachers i have ever met..never felt a student teacher relationship with him, he always thought me as a friend and gave indepth knowledge of the subject with live example..Hatts off sir!!🙌🏻
Training with Mr. Nitin was a wonderful experience and he is good Trainer himself. His training is well structured and informative as well. All the information and content been taught in a course is very well explained. Mr. Nitin is totally equipped with complete knowledge in his expertise field and he delivers the training with accuracy and proficiency. Mr. Nitin himself and his company is highly recommended for the social media marketing training. A humble and enthusiastic person by nature, who loves to experiment.
Nitin is an enterprising, enthusiastic and ebullient young man. He is always searching for new opportunities.Given time, he will be the best.
Nitin is one person I know who is extremely passionate about anything digital. He is well updated on the industry, very creative and always ready with exceptional ideas. Nitin is very passionate about his work and that's what keeps NPR Design alive and kicking! His work speaks for himself! Young, brilliant, a great person to work with and a fabulous friend to have!!
Nitin has a zest for what he does. Recommend for anyone who is looking out for a trustworthy and presentable businessman with a professional attitude.
Rhombus has had the chance to outsource two of its design projects to NPR designs and have found the work to be very good and excellent value for money spent. The fringe benefits you get to work with Nitin and his team is - a pleasant team who are ethical, punctual and accommodating of your ideas.
Over 21,000 marketers trained in classrooms, boardrooms and startup workshops, from NPCI and IIDE to agency networks and co-working spaces.






They solve different problems, and many businesses use more than one. A consultant is the right call when you need senior judgement without adding headcount or switching partners.
| Consultant | Agency | Freelancer | Senior in-house hire | |
|---|---|---|---|---|
| Main job | Strategy, audit, oversight | Execution at scale | Execution on one channel | Day-to-day ownership |
| Experience level | Senior, cross-channel | Varies by assigned team | Varies widely | Senior, if you can hire one |
| Works with existing team | Yes, by design | Usually replaces it | Adds to it | Leads it |
| Independent of execution | Yes | No | No | Partly |
| Commitment | Project or monthly | Monthly retainer | Monthly or per task | Full-time salary |
| Best when | Spend is growing but results are unclear | You need a full team | Scope is narrow | Marketing is a core, permanent function |
For a longer comparison with rupee pricing, read how to choose a digital marketing expert in Mumbai.
Freelancer vs consultant vs agency, 12 questions to ask and the red flags in proposals.
Read the guide →The questions to ask before signing, five red flags, and what a monthly ROI report should contain.
Read the guide →Each problem, the fix, and the contract clause that prevents it.
Read the guide →ROAS, CAC and payback benchmarks by category, and why lead cost means nothing without CRM data.
Read the guide →A 90-day plan, the channel split, and when you are too early to hire an agency.
Read the guide →Cost per qualified lead and the channels that fill SaaS, IT and manufacturing pipelines.
Read the guide →A 12-point CRO audit with the expected lift for each fix.
Read the guide →Agency pricing models, retainers and what each channel costs in 2026.
Read the guide →What each term means and why you need all three in 2026.
Read the guide →Nitin P Raghani is a digital marketing and performance marketing consultant based in Andheri West, Mumbai, with 18 years of experience. He founded NPR Design in 2008 and has trained and mentored more than 21,000 marketers since 2015. Full profile.
An agency executes the work. A consultant sets the strategy, audits what is being done, and holds the people doing it to account. Nitin works alongside your in-house team, agency or freelancers rather than replacing them, so you keep your existing setup and get senior judgement on top of it.
Yes. Many engagements are exactly that: briefing an agency properly, reviewing its proposals and media plans, setting the KPIs it reports against, and running a monthly review. You keep ownership of all ad accounts and data throughout.
No. Startups usually need a launch plan and a first channel that pays back. SMEs usually need their spend and tracking cleaned up. Large corporations usually need governance across several agencies and training for in-house teams. The engagement is scoped to the stage of the business.
Independent consultants in Mumbai typically charge between ₹1,500 and ₹8,000+ per hour, or a fixed fee for audits and a monthly fee for retainers. Nitin quotes a fixed scope and fee after a free discovery call, so you know the cost before work starts. Ad spend is always separate and paid directly to the platforms.
Google Ads, Meta Ads, LinkedIn Ads and account-based marketing, GA4 and attribution, landing pages and conversion rate optimisation, SEO, GEO and AEO for AI search, WhatsApp and CRM funnels, and marketing reporting.
Yes. Consulting runs remotely for clients across India and abroad, with in-person sessions available in Mumbai at the Andheri West office.
Send a short brief through the form on this page. You get a discovery call, then a written scope with a fixed fee. Most clients start with an audit or a 90-day advisory engagement.
Share your goals and who runs your marketing today. I'll reply within one business day to set up a free discovery call.
504, Makskap Centre, Andheri West
Mumbai 400053, Maharashtra, India
Mon–Sat, 10:00 AM–7:00 PM
agency.growth@nprdesign.com